The Fundação Grupo Boticário (Boticário Group Foundation) was created in 1990 as one of the first private institutions dedicated to nature conservation in Brazil. Since then, our commitment has been kept perennial and steadfast.
We started our activities supporting initiatives by other institutions and became one of the main financers of environmental projects in the country. Over 24 years, we have supported 1,436 initiatives from 482 different institutions.
We operate in all of Brazil’s regions and we have developed our own actions as well. Through our Nature Preserves, we conserve over 11,000 hectares of both Atlantic Forest and Cerrado, the two most threatened biomes in the country.
We devise and execute initiatives such as Oásis (Oasis), a pioneer program of Payment for Environmental Services; the Estações Natureza (Estação Natureza Exhibits) and the Movimento Gastronomia Responsável (Gastronomia Responsável Movement), always seeking to mobilize society in favor of the conservationist cause. All this to show that the environment is not only an inspiration, but a reason for us to go on.